Andrea Cox
Affordability Director
Equifax
This evolution has been further accelerated by the COVID-19 pandemic and the cost of living crisis, which have amplified the need for lenders to truly understand a consumer’s financial reality.
In this complex environment, the ability to accurately measure a consumer’s affordability, the capacity to comfortably repay credit or a loan, is not just a regulatory necessity (reinforced by the 2023 Consumer Duty), but the cornerstone of sustainable business growth.
As mortgage payments increase and more people rely on credit cards, having a comprehensive view of income and expenditure is non-negotiable.
The ability to evidence a consumer’s income is a key part in any affordability assessment. Many lenders rely on Current Account Turnover (CATO) data to verify a consumer’s declared income.
A significant, industry-led change to consumer CATO membership, effective from March 2025, has fundamentally changed access to this vital data. This change ensures more FCA-authorised organisations can access a full suite of enhanced CATO data insights, which was previously only available to CATO providers.
This provides a significant uplift in the quality of data available to a wide range of organisations, including:
For these organisations, the benefit is immediate: access to more data to improve affordability risk decisions.
The key innovation of the enhanced CATO data is the shift from a simple Red/Amber/Green (RAG) verification flag to providing more granular metrics that solve critical lending challenges:
This allows lenders to move away from binary decisions. Instead of declining an applicant due to a low-level RAG status, lenders have the confidence to approve those managing their finances responsibly, thereby driving genuine financial inclusion.
Affordability orchestration is a key area of focus for Equifax. We recognise that a combination of different data sources is necessary to serve all major consumer groups and drive better customer experiences.
Equifax supports clients through three pillars:
At Equifax, we believe knowledge drives progress. As a global data, analytics, and technology company, we play an essential role in the global economy by helping financial institutions, companies, employers, and government agencies make critical decisions with greater confidence. Our unique blend of differentiated data, analytics, and cloud technology drives insights to power decisions to move people forward.
Headquartered in Atlanta and supported by nearly 15,000 employees worldwide, Equifax operates or has investments in 24 countries in North America, Central and South America, Europe, and the Asia Pacific region.
Equifax Ltd is one of the Equifax group companies based in the UK. Equifax Ltd is authorised and regulated by the Financial Conduct Authority. For more information, visit equifax.co.uk and follow the company’s news on LinkedIn.
For more information, visit www.equifax.co.uk.