ICO enforcement action – American Express fined for sending four million unlawful emails
Industry News | 24/05/21
The ICO fined American Express (Amex) £90,000 for sending more than four million marketing emails to customers who did not want to receive them.
During the investigation the ICO found that Amex had sent over 50 million, of what it classed as, servicing emails to its customers. The ICO revealed that for nearly 12 months, between 1st June 2018 and 21st May 2019, more than 4 million of those emails were marketing emails, designed to encourage customers to make purchases on their cards which would benefit Amex financially.